VAT and Print
Understanding VAT can be complex at the best of times, but when it comes to printed products it can be an absolute minefield…
At LBD Creative we can advise our customers on the VAT status of their print. You will find that, depending on the specifications of a print job, and certain HMRC criteria, some print items will be standard-rated for VAT and other items will be zero-rated. Here are some basic guidelines on how you print job may attract VAT.
This is intended as a general guideline for our customers. For official information on VAT and print, please consult an expert or visit HMRC.
Leaflets, flyers and booklets
In general, leaflets, flyers and booklets are zero-rated. However, there are specifications which will cause these products to be standard-rated. An item will become standard-rated for VAT if:
• it offers a discount, special entry, or free purchase
• it has a form area to be completed that takes up more than 25% of the surface area
• it is printed on thick stock, or laminated, to increase the lifespan of the product
• it is intended to be used for something more than a leaflet, i.e. a calendar
VAT status of common items
Here is a list of some common items and their VAT status.
Letter headed paper
Order of service